Listener Personas in Podcasting

Implement Personas in Podcasting to get 80% more Business

When starting a podcast, especially one meant to support your business through generating sales or business leads, your number one goal will usually be to get a broad audience, have as many subscribers as possible.  Let me tell you a secret: that’s not always the best mentality if you want to be successful in your business. For that, you need to understand who your ideal clients are and work with …

Full-time podcasting

11 Steps How to Start a Full-Time Podcasting Business

Often podcasting starts as a hobby. You publish a few episodes here and there, don’t worry about equipment or engagement of the audience. After all, you’re just having fun! And whoever enjoys what you do is welcome. But then you start to realize – you could earn serious money from your podcast! However, to create a podcasting business, you need to make this a full-time job rather than just part-time. …

Podcasting for business guide

Podcasting for Business in 2020 – Quick Starting Guide

Business owners are strongly encouraged to explore different avenues to market their products or services. This could be through creating a website or blog, email marketing, or creating informational videos. And what about podcasting? Podcasting as a business is a fantastic way to promote your business, regardless of the size of your company. Podcasts are easy to use and prepare. They are also a great way to target the audience …