Email Marketing for a Podcast extends the relationship the host has with its listeners, allows for personal communication, and opens additional sales and marketing opportunities. Growing a mailing list for a podcast is crucial as it is a financial asset and is the only channel that you control 100%. Time and time again, I have witnessed marketers as well as various business owners around me claiming “Email Marketing” to be …
Podcast Super Listeners are a subset of listeners that consume over 5 hours of podcasts weekly. They constitute 34% of all listeners. They are highly valuable as 96% recommend content, 81% subscribes to shows, 62% subscribe to paid-audio service, and 44% pay more attention to ads on podcasts. Super Listeners are basically ideal podcast consumers. Only those key statistics show to convince you how important they are and that your …
Maintaining your Podcast creativity is crucial if you want to produce a new episode each week. Activities on the whole spectrum from learning, researching, engaging with other people, and even relaxing, can help you generate new ideas, have fresh-perspective, and maintain relevance and high-quality. Did you know that Google reported about 10+ million monthly searches for podcasts? Plus, various marketers, as well as industry experts, have predicted the popularity of the podcasts to elevate at a …
Podcasting is a fantastic way to reach a great audience. Listeners are highly engaged, positive towards marketing messages, and on average, are well earning. This is precisely why so many people ask how to make money podcasting. I will present and discuss here 35 ways to monetize a podcast and discuss their effectiveness and my recommendations on which one to use. In general, I would recognize two primary routes of …
To Monetize Podcast Transcripts with Display Ads Networks make transcripts of your episodes. Outsource it for c.a. $0.1-$1 per minute. Set up a WordPress site for your show and add display ads. Basic display ads pay around $4 for 1000 impressions (CPM). Premium networks can pay $25 CPM. Monetizing your podcast is not just a way of making money online; it is necessary to justify all those long hours that …
Podcast Scaling is a technique that will allow you to produce many high-quality, unique podcast episodes in the shortest possible time. If you want to increase the chance of creating a HIT episode and boost ratings of your show, you need to be committed to scale a podcast content quickly. Scaling podcasts is not hard, but it does require consistency and a lot of focused effort. There’s no guarantee something will work, …
Focusing on Listener Experience is one of the simplest ways to grow your podcast. Podcasters that skip this get fewer recommendations and have a show that never gets anywhere. Don’t make those mistakes! You’re trying to get your podcast to grow. You’ve built a content strategy, you’re publishing episodes regularly, you’re engaging with your listeners. But there’s one more thing that matters. Actually, that’s probably one of the most important …
Advertising and sponsorships are a great way to monetize a podcast. Learn how to get podcast sponsors and advertisers the right way without wasting time! We have touched numerous topics related to podcasting in our previous posts. Let’s discuss the most common way of monetizing your content today – yes, you have guessed it right, that’s advertising and strategies how to get podcast advertisers and sponsors. But what’s the big …
Podcast Content Curation Strategy is the way to build enough value into each episode so that they will get a lot of shares and downloads. It’s the solution to the old problem in which you have a podcast, and it grows slowly. You record episodes and anxiously wait and see how many new listeners and new subscribers you have after each one. Some seem to bring more, others less. No …
Is it even possible to grow a podcast to 10,000 downloads per episode without spending a fortune if you’re not a big brand? Sure it is, and this article will tell you exactly what you need to do to promote a podcast if you’re getting new subscribers each week, but you’re still not quite where you wish to be. Here are the basics before we go into details. You don’t …
